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Work
Experience

06/2023 - Present

CONTENT CREATOR - Freelancer

  • Developed and executed comprehensive social media strategies, resulting in a 4,769.15% average increase in follower growth and engagement rates 

  • Created compelling and visually appealing content, including graphics and videos, which led to a 682k (57,382.8%) increase in reach and 47k (533,066.7%) increase in user interactions

  • Managed content calendars, ensuring consistent posting schedules and timely responses to comments and messages

  •  Stayed updated on industry trends and algorithm changes, integrating new approaches and techniques to maintain competitive edge and adapt to evolving platforms​

01/2018 - Current

GENERAL MANANGER - Minh Hanh Birdnest

  • Manage all social media accounts with over 5000+ reactions and engagement on posts as well as orientate brand image

  • Tracked trends and suggested enhancements to both challenge and refine the company's product offerings.

  • Handled problematic customers and maintain excellent customer service.

  • Established and cultivated solid business relationships with new or existing customers.

  •  Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.

05/2019 to 11/2019

CONTENT WRITTER - Popi work 

  • Manage the 10 seeding accounts to enhance the traffic and reaction among users.

  •  Crafted SEO-friendly content for websites and blog posts to increase organic traffic.

  • Developed content for variety of topics, ranging from working experience to work-life balance sharing, minimum 5 posts daily

05/2019 to 03/2022

QUALITY ASSURANCE EXECUTIVE - Mservice  

  •  Conducted process and system audits to identify areas of improvement and enforce compliance with industry standards and government law

  •  Verify approximately the authenticity of 3000 daily users and identify impersonation and fraudulent accounts.

  •  Planned, conducted, and monitored testing product quality.

  •  Conducted risk assessments to identify and mitigate potential quality issues.

Education

2019- 2022

Royal Melbourne Institute of Technology - Bachelor's Degree

 Bachelor of Arts, International Business, minoring in Tourism & Hospitality

Extracurricular & Awards

External relation manager at RMIT Enactus Club (04/2020 - 02/2022)

  • Manage the operation as well as coaching necessary skills for 20 members in the external relations team

  • Making sponsorship packages, seeking potential sponsors, and maintaining partner relationship

  • Sponsorshipleader (Greenactus 2021-environment entrepreneurship competition) which seeking a sponsor of 10k AUD and collaborating with Saigon Corp (one of the biggest supermarket retail), and Dustin Phuc Nguyen (KOL with 94K followers on Facebook)

  •  Coordinator of Fundraising & Thank You Party with the scale of 100 people

RMIT Hult Prize 2020 - 3rd Runners up

  • The entrepreneurship with hydroponic farming reducing damage causing by seasonal flood in Mekong Delta

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